Drawing inspirations from folk culture and utilitarianism, Brazilian designer Gilda Midani uses her eponymous clothing line to develop a personal culture not fashion line. Gestures, identities, rhythms are themes within the line that get explored in her nature-inspired color palettes, proportions and use of natural materials like cotton, linen and silk. From the primitive beeswax batik to the ancient shibori of Japan, with pigments ranging from the traditional plant-based to silicone, plaster and even iron oxide, the only rules are to maintain quality, guarantee comfort and create beauty.
“I strongly believe that comfort makes the body peaceful. And that elegance and beauty are the natural outgrowth of that feeling. Our pieces are made entirely by hand, many loving hands, for a single purpose: to make you feel as free as possible.” - Gilda Midani